In previous blog posts we have talked about the complexities of serving retail store distribution and direct to consumer fulfillment from the same distribution center. While it may sound ideal from an inventory perspective the complexities of facility design and system implementation are plentiful. However, supply chains are evolving to better serve the demands of our multi-channel world, as covered by this article in Supply Chain Quarterly.
Whether you are new to ecommerce or looking to make changes in your current distribution network, an experienced 3PL provider can be instrumental in blending your operations and helping you execute a succesful distribution plan. How about having a 3PL share your facility to manage the unit fulfillment operations?
The author puts it this way:
"The variability of direct-to-consumer demand and order profiles requires flexible solutions. Put that together with the very different needs of store replenishment and wholesale distribution, and it's clear that no single approach will be right for every circumstance. The "best" material handling solutions for multichannel order fulfillment will be as diverse as the companies that implement them." -
Link to Supply Chain Quarterly article: Material handling equipment for multichannel success